Digital Marketing

West Palm Beach Pay-Per-Click (PPC) Agency

Data-Driven Paid Advertising Strategies Designed to Generate Immediate Results and Maximize ROI

If you need fast, measurable growth, paid advertising is one of the most powerful tools available. Our West Palm Beach PPC services are designed to generate high-quality traffic, increase conversions, and deliver a strong return on investment.

Paid Advertising Services Built for West Palm Beach Businesses

Turn Ad Spend Into a Scalable Revenue Engine

At THAT Agency, we create and manage paid advertising campaigns that do more than drive clicks—they generate real business results.

Our West Palm Beach PPC services focus on strategic targeting, data-driven optimization, and full-funnel campaign management to ensure your ads reach the right audience at the right time.

From Google Ads to paid social, we build campaigns that maximize performance, reduce wasted spend, and drive measurable growth.

Paid Advertising That Drives Real Business Growth

We don’t just run ads—we build campaigns that deliver measurable outcomes.

  • Immediate traffic and lead generation
  • Lower cost per acquisition (CPA)
  • Higher conversion rates and return on ad spend (ROAS)
  • Scalable growth through optimized campaigns

Our paid advertising strategies are built to generate revenue—not just clicks.

Why Choose THAT Agency for PPC

Unlike many PPC agencies that focus only on traffic, we focus on performance, conversions, and ROI.

  • Data-driven campaign strategies backed by analytics
  • Advanced audience targeting and segmentation
  • Continuous testing and optimization
  • Transparent reporting with measurable KPIs

We focus on campaigns that drive real business outcomes—leads, sales, and revenue.

Paid Advertising for Businesses Ready to Scale

Our West Palm Beach PPC services are ideal for businesses looking to generate immediate results and scale their marketing.

We work with:

  • Local businesses generating leads
  • Service-based companies targeting high-intent searches
  • eCommerce brands driving online sales
  • Businesses looking to scale quickly with paid traffic

Every campaign is tailored to your goals, audience, and budget.

Our Paid Advertising Services

High-Performance Campaigns Designed to Drive Traffic and Conversions

As a results-driven West Palm Beach PPC agency, we manage every aspect of your paid campaigns to maximize performance and ROI.

Google Ads Management

Google Ads remains the highest-intent paid channel for most businesses, capturing users actively searching for solutions.

Google Ads services include:

  • Search campaigns targeting high-intent keywords
  • Performance Max campaigns leveraging AI across Google’s network
  • Shopping campaigns for eCommerce product promotion
  • Display and remarketing campaigns for awareness and retargeting
  • YouTube Ads for video advertising
  • Local Services Ads for service businesses

Goal: Capture high-intent traffic and convert searches into customers at profitable costs.

Facebook & Instagram (Meta) Ads

Meta’s advertising platform offers unparalleled targeting precision based on demographics, interests, and behaviors.

Meta Ads services include:

  • Interest and behavior-based targeting
  • Custom audiences from website visitors, email lists, and CRM data
  • Lookalike audiences to find new customers similar to your best buyers
  • Dynamic product ads for eCommerce retargeting
  • Lead generation campaigns with native forms
  • Advantage+ AI-powered campaign optimization

Goal: Reach your ideal customers where they spend time and drive cost-effective conversions.

Campaign Strategy & Structure

Proper account structure is critical for AI optimization and campaign performance.

Strategy services include:

  • Account architecture optimized for learning and scaling
  • Conversion tracking and enhanced conversion setup
  • Audience segmentation and targeting strategy
  • Budget allocation across campaigns and platforms
  • Bid strategy selection and optimization

Goal: Build a foundation that allows campaigns to learn, scale, and perform efficiently.

Ad Creation & Optimization

We create high-converting ad copy and continuously test variations to improve performance.

Goal: Increase click-through rates and conversions

Landing Page Optimization

Your ad is only as good as the page it sends traffic to.

Landing page services include:

  • Conversion-focused page design and messaging
  • A/B testing to improve conversion rates
  • Mobile optimization for cross-device performance
  • Speed optimization reducing page load time
  • Form optimization minimizing friction

Goal: Turn more clicks into customers through optimized post-click experience.

Performance Tracking & Optimization

Continuous testing and optimization separate winning campaigns from wasted budgets.

Optimization services include:

  • Daily bid management and budget optimization
  • Ad creative testing and refresh
  • Keyword performance analysis and negative keyword management
  • Conversion rate optimization through landing page testing
  • ROAS tracking and attribution modeling

Goal: Continuously improve campaign performance and lower customer acquisition costs.

Ready to Grow Your Business with Paid Advertising?

Let’s Build a Strategy That Delivers Real Results

Partner with a West Palm Beach PPC agency that focuses on performance, growth, and measurable outcomes. Let’s create a strategy tailored to your business goals.

Ready to Generate More Leads with Paid Advertising?

Stop Wasting Budget on Underperforming Campaigns

If your ads aren’t generating leads or delivering ROI, you’re losing valuable opportunities.
Our West Palm Beach PPC services are designed to drive high-quality traffic, increase conversions, and maximize your return on investment.

West Palm Beach, FL
(561) 832-6262
info@thatagency.com
Colorado Springs, CO
(719) 960-0665
info@thatagency.com

Get Your Free PPC Strategy

Fill out the form below to connect with our team and discover how we can build a paid advertising strategy that drives results for your business.

Our Proven Paid Advertising Process

1. Strategy & Research

We analyze your audience, competitors, and goals to build a targeted paid advertising strategy.

2. Execution & Optimization

We launch campaigns and continuously refine targeting, messaging, and bidding strategies for maximum performance.

3. Reporting & Growth

We track performance, provide clear insights, and scale what’s working to drive long-term growth.

Frequently Asked Questions About Paid Advertising

Your PPC Questions, Answered

Have questions about paid advertising? Here are answers to the most common questions businesses ask when investing in PPC campaigns.

How quickly does PPC work?

PPC campaigns can generate traffic and leads almost immediately after launch, making it one of the fastest ways to drive results.

How much should I spend on PPC?

Your budget depends on your industry, competition, and goals. We help you determine the right investment to maximize ROI.

What platforms do you advertise on?

We manage campaigns across Google Ads, Microsoft Ads, Facebook, Instagram, LinkedIn, and other platforms depending on your audience.

How do you measure PPC success?

We track key metrics such as conversions, cost per acquisition (CPA), return on ad spend (ROAS), and overall ROI.

Do you continuously optimize campaigns?

Yes. Ongoing testing and optimization are critical to improving performance and maximizing results.

What is retargeting and why is it important?

Retargeting allows you to re-engage users who have previously visited your website, increasing the likelihood of conversion.

Can PPC work alongside SEO?

Yes. PPC and SEO complement each other by driving both immediate and long-term traffic and leads.

How do you improve conversion rates?

We optimize targeting, ad copy, landing pages, and user experience to increase conversions.

Is PPC worth the investment?

Yes. When managed correctly, PPC is one of the most effective ways to generate leads and revenue quickly.

Can you manage existing campaigns?

Yes. We can audit, optimize, and scale your current campaigns to improve performance.

What Our Clients Say About Our PPC Services

Discover why businesses trust THAT Agency to deliver paid advertising strategies that drive measurable growth.

Amine Aghzafi
THAT Agency continues to provide valuable guidance on how to strengthen visibility across both traditional search engines and the rapidly expanding AI platforms. In a digital landscape that evolves quickly, it has become clear that brands need partners who understand how to optimize for every discovery channel, not just Google. Their leadership has helped clarify how different AI engines such as ChatGPT, Perplexity, Grok and others each rely on unique optimization elements to rank and surface content effectively. This insight has given us a clearer path forward and a stronger understanding of how AI-driven traffic will grow. With more than 21 years serving clients throughout Florida and Colorado, THAT Agency’s experience and forward-thinking approach are evident in the quality of their direction and industry expertise.
Shari Cedar
Bill and his team at THAT Agency are exceptional. They take a hands-on approach that actually moves the needle — and in the digital world, that’s saying a lot. What really stands out is how deeply they understand the nuances of my business. They pay attention to the details, they listen, and they tailor everything to what we actually need. Their support has made a real difference, and I’m genuinely grateful for their partnership.
Tania Ochoa
Working with THAT Agency has been a fantastic experience. Their strategy, design work and attention to detail exceeded my expectations. They took the time to understand my goals and delivered campaigns that actually produced measurable growth. Excellent communication with a talented team!
Mansa Smith
We had the pleasure of working with That Agency, led by Bill, and the experience has been outstanding. Their team delivered a sleek, modern website design that perfectly represents our brand while also implementing a smart digital marketing strategy that’s already driving results. Bill and his team are professional, creative, and attentive to every detail. Highly recommended for anyone looking to elevate their online presence.
Dee Egizio
Bill and Hannah were very generous with their time and made understanding my social media campaigns and website design so easy. I wish I had reached out sooner after covid to get my business back up and running properly!! Thank you THAT Agency!!
Craig Glover
THAT agency has an excellent reputation for quality work that attracts customers. My company engaged their team to recreate our website and make it easier for customers to find us. THAT has been a pleasure to work with to improve our social media impact.
Dylan Gillette
That Agency has provided an excellent marketing service for my companies. The onboarding process is very thorough and it collects a lot of information needed to eliminate the busy work required from the business owner which is a huge win! There overall process seems incredibly thought out and efficient. Overall I have had a great experience working with That Agency!
Samuel Conkright
THAT Agency Colorado Springs has been tremendous to work with. After three months we are already showing up in the AI results using their GEO strategy.
Simon Larson
We’ve been working with THAT Agency for over a year, and their digital marketing expertise has truly transformed our business. From SEO to social media management, their team is knowledgeable, responsive, and dedicated to achieving outstanding results. Their innovative strategies have significantly increased our online visibility and lead generation. Highly recommend them for any business looking to elevate their digital presence!
Ashley Ojea
I recently had the pleasure of working with THAT Agency, and I am thoroughly impressed with their expertise in digital marketing and web development. Their team of professionals excels in creating custom, SEO-friendly websites that not only look great but also perform exceptionally well. THAT Agency’s proficiency in social media marketing, PPC advertising, and content creation has significantly boosted our online presence and generated high-quality leads. They are a top-notch digital marketing agency dedicated to delivering results and ensuring client satisfaction. If you’re looking for a reliable partner to elevate your brand’s online visibility, I highly recommend THAT Agency.

Real Results for Real Businesses

We don’t just run ads, we deliver results. Our paid advertising strategies are designed to increase traffic, generate leads, and drive measurable growth.

Synergy Homes

Increased paid leads by 232.5% while reducing cost per lead by 69% through optimized paid search campaigns.

Krasner Law

Achieved an 879% increase in organic sessions by shifting to high-intent SEO and eliminating low-value traffic.

Elder Law

Generated 150+ high-quality leads at $75 per lead using Google Local Services Ads.

Golex Properties

Reduced acquisition costs and improved efficiency with a 112% decrease in cost per click through a dual-platform paid search strategy.

Porsche West Palm Beach

Improved paid search efficiency with a 10.75% CTR and 11% lower CPC through targeted digital campaigns.

Rolls-Royce Motor Cars Palm Beach

Achieved 44% year-over-year growth in search visibility through a fully integrated SEO and paid media strategy.